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From Broke to $5K/Month in 2024
My Rollercoaster Ride to Online Success Step by Step
Hey online entrepreneurs! My name is Sarah. Just a year ago, I was drowning in student debt, eating ramen for dinner (and lunch... and sometimes breakfast), and wondering if
I'd ever see the light at the end of the financial tunnel. Fast forward to today, and I'm pulling in a cool $5K a month from my online hustles. I will share my journey with you, step by step on how I went from being broke to making $5K/month, without the crazy grind of a 9 to 5.
The Rock Bottom: Where It All Began
Let's rewind to January 2023. There I was, a fresh college grad with a shiny degree in communications and a not-so-shiny bank account balance of negative $243. Yep, you read that right. Negative. I was so broke, I couldn't even afford to pay attention (you’ve heard that before, right?).
I had big dreams of making it big in the corporate world, but after six months of sending out resumes and getting nothing but crickets in return, I was desperate. I started googling "how to make money online" and fell down a rabbit hole of get-rich-quick schemes and dubious marketing tactics.
I tried it all:
- Filling out online surveys (made a whopping $3.50 in two weeks)
- Becoming a virtual assistant (got scammed out of $50 for a "training course")
- Dropshipping (ordered 100 "trendy" phone cases that are still sitting in my closet)
I was ready to throw in the towel and resign myself to a life of financial struggle. But then, something clicked.
The Turning Point: Discovering My Niche
One night, as I was mindlessly scrolling through TikTok (because when you're broke, entertainment = social media), I came across a video of someone talking about making money by teaching English online. Now, I'd heard about this before, but always assumed you needed fancy qualifications or to be a grammar expert.
But this guy was different. He was teaching English through... memes. Yep, memes. And he was making bank doing it.
A lightbulb went off in my head. I might not be Shakespeare, but memes? That's my language.
I stayed up all night researching the online English teaching market, specifically focusing on teaching English to young adults through pop culture. By sunrise, I had a game
plan.
Step 1: Getting Started with $0 in My Pocket
Here's the thing - when you're broke, starting an online business seems about as possible as climbing Everest in flip-flops. But I was determined to make it work.
First things first, I needed a platform to teach on. After researching various options, I settled on a free Zoom account for live lessons and a YouTube channel for pre-recorded content. Total cost? $0.
Next, I needed teaching materials. Did I go out and buy textbooks? Heck no. I created my own materials using tools like Canva for graphics, and VidIQ for creating and optimizing my videos. I scoured the internet for the latest memes, trending TikToks, and viral tweets, turning them into English lessons.
My first video was a disaster. Picture this: me, with dark circles under my eyes from staying up all night editing, trying to explain the difference between "their," "there," and "they're" using screenshots from a Twitter argument about whether hot dogs are sandwiches. It was messy, it was chaotic, but you know what? It was authentic.
Step 2: Building an Audience from Scratch
Now, having great content is one thing, but getting people to actually see it? That's a whole other ball game.
I decided to focus on two platforms: TikTok and Instagram. Why? Because that's where my target audience - young adults looking to improve their English - was hanging out.
I set myself a goal: create and post 3 pieces of content every single day. Was it easy? Absolutely not. There were days when I felt like I was shouting into the void. But I kept at it, and slowly but surely, things started to pick up.
My breakthrough moment came when one of my TikToks went viral. It was a video where I explained common English idioms using scenes from the TV show "Friends."
Overnight, I went from 50 followers to 10,000.
The lesson here? Consistency is key, but so is creativity. Don't be afraid to try new things and put your unique spin on things.
Step 3: Monetizing My Audience
By March 2023, I had built up a decent following - 50K on TikTok and 30K on Instagram. But followers don't pay the bills (if only, right?). It was time to turn this audience into income.
I started with 1:1 lessons on Zoom, charging $15 for a 30-minute session. In my first month, I made $300. Not exactly rolling in dough, but hey, it was a start!
But I quickly realized that trading time for money wasn't scalable. I needed to create something that could make money while I slept. Enter: my first digital product.
I created a PDF guide called "Meme Your Way to Fluent English," priced at $17. I announced it to my audience, crossed my fingers, and waited.
In the first 24 hours, I sold 10 copies. $170 might not sound like much, but to me, it was everything. It was proof that people were willing to pay for what I had to offer.
Step 4: Scaling Up and Diversifying
With the success of my first product, I was motivated to create more. Over the next few months, I launched:
- A series of themed workbooks (e.g., "Learn English Through Marvel Movies," "Master Slang with Stranger Things")
- A monthly membership program offering daily English lessons through a private Instagram account
- A 6-week intensive course called "From Meme Novice to English Pro"
By August 2023, I was consistently making $2,000 a month. Not quite $5K, but a far cry from my broke days of January.
But I didn't stop there. I knew that to reach my goal of $5K/month, I needed to diversify my income streams.
I started reaching out to language learning apps and online education platforms, pitching my unique teaching style. After dozens of rejections (and yes, there were many nights of self-doubt and pints of ice cream), I finally landed a contract with a popular language learning app to create a series of "Pop Culture English" lessons.
This contract alone added an extra $1,500 to my monthly income.
Step 5: Overcoming Setbacks and Learning from Mistakes
Now, I know what you're thinking. "Sarah, this all sounds too good to be true. What about the hard times?"
Oh, believe me, there were hard times. Let me tell you about my biggest flop: "The Ultimate English Through Memes Course."
I spent two months creating this course, convinced it would be my magnum opus. I even invested $500 (which was a HUGE amount for me at the time) in Facebook ads to promote it.
The result? I sold exactly two courses. Two. I was devastated.
But instead of giving up, I decided to learn from this failure. I reached out to my audience, asking them why they didn't buy the course. The feedback was eye-opening:
1. The course was too expensive ($197 was too high a price point for my audience)
2. It was too long (10 weeks felt like too much of a commitment)
3. The content wasn't focused enough (I had tried to cover too much ground)
I took this feedback to heart and went back to the drawing board. I broke the course down into smaller, more focused mini-courses, priced at $47 each. The result? In the next launch, I sold 50 of these mini-courses.
The lesson? Don't be afraid of failure. Each setback is an opportunity to learn and improve.
Step 6: The Final Push to $5K
By December 2023, I was hovering around $4,000 a month. So close to my goal, yet so far. I knew I needed one final push to reach that $5K mark.
I decided to do something that scared the hell out of me: start a podcast.
The idea of putting my voice out there for the world to hear was terrifying. What if people hated it? What if I ran out of things to say?
But I pushed through the fear and launched "The Meme Team English Podcast." Each episode breaks down the language used in popular memes, trending videos, and viral posts.
To my surprise, the podcast took off. Within two months, it was averaging 10,000 downloads per episode. This opened up a new revenue stream through podcast sponsorships.
And just like that, in February 2024, I hit my goal. $5,237 to be exact. I may or may not have happy-cried into my no-longer-ramen dinner that night.
The Breakdown: How I Make $5K/Month
So, you're probably wondering, what does $5K/month actually look like? Here's the breakdown:
1. Digital Products (ebooks, workbooks, courses): $2,000
2. Membership Site: $800
3. Language App Contract: $1,500
4. 1:1 Lessons (I still do a few each week because I enjoy them): $400
5. Podcast Sponsorships: $500
The Key Lessons I Learned
1. Find Your Unique Angle: The online world is crowded, but there's always room for a fresh perspective. My "English through memes" angle set me apart in a sea of traditional English teachers.
2. Consistency is Key: Those early days of posting 3 times a day, even when it felt like no one was watching, laid the foundation for my later success.
3. Diversify Your Income Streams: Don't put all your eggs in one basket. Having multiple income streams not only increases your earning potential but also provides stability.
4. Learn from Your Failures: Every flop is a lesson in disguise. Use feedback to improve and iterate.
5. Don't Be Afraid to Pivot: What works today might not work tomorrow. Be willing to adapt and try new things.
6. Invest in Building Genuine Connections: My audience isn't just a number to me. I've built real relationships with my followers, and that loyalty has been invaluable.
7. Keep Learning and Improving: The online world moves fast. I'm always learning new skills, whether it's video editing, podcast production, or digital marketing.
What's Next?
Hitting $5K/month was a huge milestone for me, but I'm not stopping there. My next goal? Scaling to $10K/month.
The journey from broke to $5K/month wasn't easy, but it was worth every late night, every setback, and every moment of self-doubt. And you know what? If I can do it, so can you.
Ready to start your own online income journey? Join Our Private VIP Community For Free, for in-depth guides, resources, and courses on how to build a successful online business. Whether you're interested in digital products, online teaching, or content creation, you’ll be super impressed.
Remember, a year ago, I was eating ramen and dodging my student loan officer's calls. Today, I'm financially stable and doing work I love. Your turn could be next.
Let's make 2024 the year you go from broke to breakthrough. See you on the other side!
The Online Cashflow Team, a collection of highly successful online entrepreneurs is dedicated to helping fellow entrepreneurs like you achieve financial freedom.
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